Our Purpose
Being The Best We
Can Possibly Be
Our purpose is clear: to deliver the gold standard of public houses. We aim high, always striving to close the gap between today’s best and tomorrow’s better – facing challenges head-on, and committing to sharing both progress and setbacks with honesty.
Making a Real Difference Together
Our charity partnerships reflect the causes that matter most to our guests and team. By supporting local charities we truly believe in, we create meaningful opportunities to give back and make a lasting impact.
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K+C Foundation
An independent charity established in 2008, the Kensington + Chelsea Foundation supports over 100 projects each year to tackle local inequalities. We’re proud to partner with them at The Cadogan Arms – especially in their efforts to combat loneliness across the borough and build a more connected community.Learn More
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Shout
Shout is a free, confidential, 24/7 text service in the UK offering mental health support to anyone in need. At The George, we proudly partner with Shout on initiatives across the year, including No Shave November and fundraising pub quizzes, helping to raise awareness and support their vital service.Learn More
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Belu
Belu is a socially-driven drinks company committed to environmental sustainability. They offer British mineral and filtered water with a low carbon footprint, and donate 100% of net profits to WaterAid. We proudly support Belu by giving guests the option to add a £1 donation to their bill.Learn More
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Polytechnic F.C.
At The Hound, we’re proud to partner with Polytechnic F.C., a local football club and registered charity dedicated to encouraging community participation in football. Our sponsorship is providing new kits to mark their 150th year and is supporting the launch of their first ever women’s team.Learn More
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Hospitality Action
Hospitality Action is a lifeline for those in the hospitality industry, offering support during times of hardship, illness, or crisis. We proudly support Hospitality Action through year-round fundraising, helping to ensure our team and peers have access to essential resources and support.Learn More
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Only A Pavement Away
Only A Pavement Away act as an effective conduit between forward-thinking hospitality employers and people facing homelessness, prison leavers and veterans who are struggling to get into work. Working with OAPA, we offer job opportunities at our pubs, supporting people in their return to work.Learn More
In The Community
Here’s a glimpse of what we’ve been up to lately – supporting local initiatives, hosting community events, and bringing people together.
2024 In Figures
Here’s a look at some of our key stats from last year across Ardent Pub Group.
Energy Consumption Reduction
Employees
Guests Welcomed
Scotch Eggs Made
Donated to Charitable & Community Causes
Paid Volunteering Days
Mental Health First Aiders Trained
Diversion from glass bottles via Belu & keg-wine
Pints Poured
Our Suppliers
We’re proud to partner with a range of purpose-driven suppliers across the group.